Gaya APA

Payne, A. (2000). The Essence of Services Marketing : Pemasaran Jasa Ed. 2 (Ke-2). Yogyakarta: ANDI.

Gaya MLA

Payne, Adrian. "The Essence of Services Marketing : Pemasaran Jasa Ed. 2". Ke-2 Yogyakarta: ANDI, 2000. Text.