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Asean Marketing Journal Vol. 3 (1) 2011

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Table of Content :rnrnVol. 3 (1) 2011, pp. 1-19, Customer Value, Satisfaction and Behavioral Intentions: the Effects of Consumer Search BehaviorrnrnVol. 3 (1) 2011, pp. 21-34, Assessing Actual Visit Behavior through Antecedents of Tourists Satisfaction among International Tourists in Jordan: A Structural Equation Modeling (SEM) ApproachrnrnVol. 3 (1) 2011, pp. 35-43, Marketing Impact of Halal Labeling toward Indonesian Muslim Consumer’s Behavioral Intention Based on Ajzen’s Planned Behavior Theory: Policy Capturing Studies on Five Different Product CategoriesrnrnVol. 3 (1) 2011, pp. 45-51, Analysis of Relationship between Pioneer Brand Status and Consumer’s Attitude toward a Brand (Case on Yamaha Automatic vs. Honda Automatic Transmission Motorcycle in Indonesia)rnrnVol. 3 (1) 2011, pp. 53-64, Perceived Justice in Political Marketing: An Exploratory Study

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Ketersediaan

Informasi Detail

Judul Seri

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No. Panggil

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Penerbit

Depok : University of Indonesia and Philip Kotler Center., 2011

Deskripsi Fisik

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Bahasa

English

ISBN/ISSN

2085-5044

Klasifikasi

NONE

Tipe Isi

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Tipe Media

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Tipe Pembawa

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Edisi

Vol. 3 (1) 2011

Subjek

Akuntansi
Kepuasan Pelanggan
Pelanggan
kebijakan publik
Marketing - Pemasaran
Etika Pemasaran
Kebiasaan Pelanggan
Turis Internasional - Mancanegara
Structural Equation Modeling (SEM)
Marketing Impact - Dampak Pemasaran
Halal
Pioneer Brand - Produk Pelopor
Tingkah Laku Konsumen
Political Marketing

Info Detail Spesifik

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Pernyataan Tanggungjawab

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Versi lain/terkait

Lampiran Berkas

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