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Ditemukan 4 dari pencarian Anda melalui kata kunci: subject="consumer"
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Pengaruh Country of Origin terhadap Preceived Quality dengan Moderasi Etnosen…
Komentar Bagikan
Gandhi PawitanErna Listiana

ABSTRAK :rnrnIn recent times, more and more foreign brands fluttering in the Indonesian market and competing with local brands. Often the consumers give a response on the country of origin (COO) aspect to provide an assessment of the quality brands originating from that country. Magnitude of this effect will usually vary depending on the level of consumer ethnocentric. This study was conducted …

Edisi
Vol. 8 (1) Maret 2012
ISBN/ISSN
0216-1249
Deskripsi Fisik
iv+105 hlm.; 17,5x25 cm
Judul Seri
-
No. Panggil
651.05 PAW j C.1
cover
Consumer Behavior, Attitude and Perception Toward ModernTrade Stores in Rural…
Komentar Bagikan
Gandhi PawitanMassoud MoslehpourVan Kien Pham

ABSTRAK :rnrnModern trade stores have been very successful in Vietnamese retail industry, especially in some big cities. However, the popularity of such stores is still lagging behind the traditional stores. In regard with this issue, many studies have been done over time, but very few have been focused on rural regions in emerging countries like Vietnam. Thus, this study aims at exploring the …

Edisi
Vol. 9 (1) Maret 2013
ISBN/ISSN
0216-1249
Deskripsi Fisik
iv+100 hlm.; 17,5x25 cm
Judul Seri
-
No. Panggil
651.05 PAW j C.1
cover
Factors Influencing Internet Addiction among Adolescents of Malaysia and Mong…
Komentar Bagikan
Gandhi PawitanMassoud MoslehpourUyanga Batjargal

ABSTRAK :rnrnThis study was carried out to investigate the factors that might be influencing internet addiction among adolescents of Mongolia and Malaysia. The major variables of the study were Family Factors, Social Factors and Internet Addiction. The participants were 264 adolescents [123 of whom were Malaysians and 141 of whom were Mongolians]. The study used structured online questionnaire.…

Edisi
Vol 9 (2) September 2013
ISBN/ISSN
0216-1249
Deskripsi Fisik
iv+100 hlm.; 17,5x25 cm
Judul Seri
-
No. Panggil
651.05 PAW j C.1
cover
Persepsi Konsumen Mengenai Kemiripan 7 Merek Handphone Berdasarkan Dimensi Ku…
Komentar Bagikan
Gandhi PawitanJames R. Situmorang

ABSTRAK :rnrnSince the advent of handphone (HP) as a sophisticated telecommunication equipment that HP is currently the most popular telecomunication equipment worldwide. HP as personal telecommunication device is a huge market and is still a potential market. In Indonesia as a HP potential market because the population is many, there are many brands of HP, especially the emergence of HP’s br…

Edisi
Vol 9 (2) September 2013
ISBN/ISSN
0216-1249
Deskripsi Fisik
iv+100 hlm.; 17,5x25 cm
Judul Seri
-
No. Panggil
651.05 PAW j C.1