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Ditemukan 3 dari pencarian Anda melalui kata kunci: author=Fransisca Mulyono
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Faktor Demografis dalam Perilaku Pembelian Impulsif / Jurnal Administrasi Bis…
Komentar Bagikan
Gandhi PawitanFransisca Mulyono

ABSTRAK :rnrnImpulse buying behavior has received the attention of Western academic scholars due to the existing contradiction between what consumer say and what they actually do. Many consumers realize that this is not a right and good behavior. Nevertheless they continue to purchase the products in this fashion. Even in USA, this behavior has become a common phenomenon. The goal of this resea…

Edisi
Vol. 8 (1) Maret 2012
ISBN/ISSN
0216-1249
Deskripsi Fisik
iv+105 hlm.; 17,5x25 cm
Judul Seri
-
No. Panggil
651.05 PAW j C.1
cover
Sumber Daya Perusahaan dalam Teori Resources Based View / Jurnal Administrasi…
Komentar Bagikan
Gandhi PawitanFransisca Mulyono

ABSTRAK :rnrnResource - based view theory is a theory that is prominent in the strategic management field since the early 1990s . Principally due to the prominence of this theory that prioritizes the role of internal resources that when certain conditions are met will bring the company gain the competitive advantage even sustainable competitive advantage that will lead to superior performance .…

Edisi
Vol. 9 (1) Maret 2013
ISBN/ISSN
0216-1249
Deskripsi Fisik
iv+100 hlm.; 17,5x25 cm
Judul Seri
-
No. Panggil
651.05 PAW j C.1
cover
Firm Capability dalam Teori Resources-Based View / Jurnal Administrasi Bisnis…
Komentar Bagikan
Gandhi PawitanFransisca Mulyono

ABSTRAK :rnrnThe superior performance of the company sometimes is not determined by the external environment, but internal factors. This is the essence of the theory of resource based view (RBV) which form the basis of this paper. According to the RBV theory, superior performance will be achieved when company is able to achieve competitive advantage. Competitive advantage has capability anteced…

Edisi
Vol 9 (2) September 2013
ISBN/ISSN
0216-1249
Deskripsi Fisik
iv+100 hlm.; 17,5x25 cm
Judul Seri
-
No. Panggil
651.05 PAW j C.1