ABSTRAK : rnrnNew media is a term used to distinguish it with the old media. The lines between new media with old media is difficult to determine with certainty because it depends on someone’s perspective. The Internet can be considered as the beginning of the new media era because the Internet is very different from the previous media. At the beginning, the application on the Internet only W…
ABSTRAK :rnrnIn the era of globalization many companies choose a global target market. The companies are going to carry out the global marketing activities or marketing strategies that match the conditions of the world today. Currently there are almost borderless world with the advent of the internet and the free trade blocks as a result of globalization in economics and business. Internet is v…